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Wine
Australia

- 6 mth leadership training program -
Details of project below

Client

Wine Australia

Year

2017-2019

Desired Behaviour Change

For potential leaders in the Wine Industry to step into a role of leadership to drive the Wine sector forward.

Design to Deliver Time

Each program was a 6-8 month project. 

Services Used

  • Human-centred Learning experiences
  • Holistic learning strategy
  • Learning Design
  • Face-to-Face learning
  • Action based learning
  • Marketing collateral
  • Project Management
  • Content writing
  • Website creation 
  • Website management
  • Graphic Design
  • SME engagement 
  • Facilitation Skills
  • Public Speaking
  • Content Presentation.
In this project our lead strategist Bec Jeffrey, designed and delivered the Wine Australia's Future Leaders Program, in both 2017 and 2019. This was a project delivered through Pragmatic Thinking; a Gold Coast based consultancy firm.

Run bi-annually, Bec's role, along with project managing and facilitating the program was to work with leadership experts to create the learning assets.



THE PROBLEM
Wine Australia remain committed to developing the leadership skills of their sector to ensure the long term longevity. This program was a way to gather future leaders together and promote their involvement in sector wide development. Before we got involved, the program was flagging, and reports were that potential participants were losing interest. Our role was to reignite the vision of this program.

THE SOLUTION
We designed and marketed a program that became highly sought after. Applications to enrol came flooding in and we successfully delivered this program end to end for two consecutive co-horts.

THE RESULT
The work included facilitating 4 face-to-face retreats, held across NSW and Vic, as well as co-ordinating and or running webinars and the creation and rollout of an online portal to support learning between catchups. 

The project also included working with each of the participants to project manage the creation of a book published at the end of the program, where each emerging leader contributed a thought leadership pieces.

Below are some photos of the quality of the assets produced and the impact the program had on the participants.

OUR FAVOURITE PART
This program was a perfect blend of learning and social integration. The participants not only gave raving reviews about the impact of the program, but built friendshipts that have served to grow the industry. People from these programs still connect regularly and engage actively with the Wine sector.
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